The Client

Based in New Jersey, Green Hat Kiteboarding offer the best prices on kiteboarding gear in the industry, together with high levels of customer service. All of their staff are kiteboarding instructors and actively test out the gear sold to provide customers with the best information and recommendations.


Green Hat Kiteboarding was initially looking to make some small adjustments and optimisations to their existing eCommerce site. However, once the project developed and the work was carried out, the team at Green Hat decided that a full refresh of their online presence with an entirely new Magento site would be the best option for them moving forward. They were keen to adopt an up-to-date design that would help them to stand out from their competitors online.


Once we had the go ahead to give the site a total revamp, our designers got to work on creating a fresh and eye-catching design that is instantly reflective of their brand image. The style focused on a blend of large, clear images and rough, textured patterns and fonts to give a sense of action and movement, whilst maintaining a clear user experience. The new website is based on the Magento platform and is fully responsive, working well on different screen sizes and devices. Our developers integrated a payment system and added an extension for customer loyalty points – ‘Green Hat Dollars’ giving repeat customers discounts and other bonuses. Whilst integrated Live Chat functionality makes providing their high levels of customer service even easier. A WordPress blog was also styled to match the look of the main site so that the team could regularly post news and interesting content for their customers.

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"Very pleased to have found GloverSure. These guys are absolute pros at what they do. From initial Skype meeting to the final product - execution of our project was flawless. We'll definitely be back for more."

Vadim - Green Hat Kiteboarding

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