Hottubholiday.co.uk aspires to provide the largest selection of hot tub properties. Boasting a portfolio of over 2,000+ different holiday rentals to choose from. Visitors can enjoy some relaxing downtime in a variety of property types. Holiday cottages, lodges, barns, pods, apartments, glamping and many more. All coming equipped with hot tubs. Their extensive portfolio of properties are positioned up and down the country. Indulge into a picturesque cottage in the Scottish isles. Or sit back in a cosy log-fueled hot-tub lodge in the heart of Cumbria.
Moreover, they support their unique range of properties with outstanding customer service. At first glance, the hot tub business seemed to have it all. Despite this, after a closer look from the gloversure team. We discovered their website was outdated and lacked any real brand identity.
We worked closely with Hottubholidays.co.uk to establish a new holiday rental web design. They wanted a fast and accurate property search and a complete visual revamp. As well as strengthening their brand identity. The results were a stunning multi-functional WordPress site. Integrated with SuperControl and popular holiday providers Hoseasons and Cottages.com.
Steeped in stunning visual imagery and design. Their website now conveys them as a professional, fresh, luxury hot tub property provider. Their new identity is consistent throughout the website. Further complemented by its high-performing functionality for a smooth UX.
Furthermore, a comprehensive search system was a critical component requested by the client. Therefore we developed a modern search system. Which we embedded with a multitude of search filter options. Now, visitors can find a holiday that suits their requirements quicker. Website visitors may search for residences with specific amenities.
Finding what’s important to them, faster. An open fire? Fishing nearby? Close to the coast? Sea view? Dog friendly? Choose from an extensive list of options. Even with particular hot tub preferences. For example; Secluded or very secluded? Covered or uncovered? View or no view? Special setting?
Extensive filter options guide guests to finding their perfect hot tub holiday with ease.
An easy-to-use navigation bar with drop-down functionality. Which contains brand new, fresh, traffic-driving inspiration and landing pages. These pages allow Hotubholidays.co.uk to group together certain properties. For example, ‘Popular Places’. Which directs users to the most popular locations across the UK and their properties.
Furthermore, customers can also go to dedicated accommodation pages. Including lodges, glamping and cottages. On the other hand inspiration pages are a great way to quickly engage visitors. Putting a focus on guests who seek a specialist trip. Hence why we added a number of specialist holiday pages. For instance, romantic breaks, group accommodation and dog-friendly properties.
Moreover, we designed results pages in an eye-catching grid-view. Presenting guests with an appealing square block summary. Displaying property name, price, image, key facilities, and summary in a neat format. Customers may also see how many properties are available in the search results. The holiday rental web design looks clean and uncluttered. Keeping visitors engaged for a positive UX.
Finally, we crafted our own distinctive custom-made calendars. Designed to be more efficient and intelligent than the normal SuperControl booking calendar. As well as modifying our custom-made calendar’s to reflect the new branding.
However, we have also influenced bookings by adding new features and integrations. For example, we integrated Hoseasons, Cottages.com and Sykes. Which are among the top online vacation rental sites. Therefore enabling Hottubholidays to expand its property portfolio. As well as adding to their already extensive offering. Branching out their appeal to a wider audience.
Additionally, we incorporated an interactive map to each property page. Giving users an instant visual representation of where the property is. As well as showing them what’s in their surroundings.
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