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Bloom Stays

An iPad on a concrete surface showing the Bloom Stays website homepage

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Bloom Stays

Discover Bloom Stays, an independent holiday letting agency focused on delivering outstanding properties in the South East. Owners Rowena and Nicky prioritise a hands-on service, offering guests and owners dedicated attention. Only homes they truly love make the cut, resulting in a unique collection of properties for guests to enjoy.

Impressed by our web design and extensive portfolio of holiday agency websites, Bloom Stays reached out for a stunning SuperControl website reflecting their business values. The result? A website packed with personality and character, effectively showcasing their properties and supporting long-term growth.

Engaging holiday-seekers with compelling on-brand design

We carefully balanced Bloom Stays' brand colours across the website, incorporating branded illustrations for a warm, homely feel. Video banners add an engaging touch to showcase properties and identity.

An iPhone showing the Bloom Stays property search section
Green spiky plants on a stony beach with a lighthouse in the background

Services & Technology

Impressed by our web design expertise and portfolio of successful holiday agency websites, Bloom Stays reached out to us for a stunning SuperControl website that aligns with their brand values. The outcome is a website brimming with personality and charm, effectively showcasing their properties while supporting long-term growth and success.

A MacBook on a concrete ledge showing a Bloom Stays property page

UX-focused structure & fluid animations

Following their brand guidelines, we carefully balanced their rosy pink, sky blue and white colour UX-focused design features clean, modern content blocks and fluid animations for an engaging experience. A mega menu ensures easy navigation, while fine-lined pink arrows tempt visitors to explore further.

SuperControl API integration, caching system & custom-built calendars

We integrated SuperControl's powerful booking system with real-time updates and custom features like our caching system, enhancing the booking process and customer experience. Custom-built calendars strengthen Bloom Stays' identity.

Audience-specific pages & efficient search system

Target specific audiences with inspiration and landing pages, supporting SEO efforts. Our efficient search tool enables visitors to find properties that match their needs effortlessly.

A modern bathroom with a large window and rectangle sink
A MacBook on a concrete ledge showing a Bloom Stays property page

Showcasing the brand & expanding their audience

Supporting our client’s SEO efforts, Bloom Stays can now effectively target specific audiences with a range of inspiration and landing pages. From Pet-friendly homes, New to bloom, Romantic cottages, Pads with pools…and many more. Better meeting the needs of cIntegrated Instagram feed and blog system keep content fresh and engage users. Timed pop-ups and newsletter sign-up blocks encourage email sign-ups, expanding reach.

Three iPhones showing different sections of the Bloom Stays website; property types, property page and blog section

Property Pages: Galleries, sub-menus & embedded map

Our property pages feature attractive layouts with two gallery options and intuitive sub-menus for easy navigation. On-brand icons and flexible admin areas improve readability and user experience. Guests can easily locate properties with embedded maps.

A dark leather chair in a concrete room with a fireplace and wooden floor
A large window with a small wooden stool

"We've been using gloversure for a few years now and we're confident our website is in good hands. Over the years we've made some big changes and they've tackled all our new features with patience and quick turnarounds. We're looking forward to our future projects together." "

Katie

Bloom Stays