Opulux Homes.

1.0

A definitive branding and website design for acoustic panelling pioneers Opulux Home.

Founded on years of experience working with wood and interior design, Mid Wales based Opulux Home’s entire ethos is centred on their passion for high quality products and careful craftsmanship, with an expanding range of beautiful bespoke acoustic panelling. With sustainability in mind, Opulux Home’s goal is to transform living spaces with stunning panelling that reduce noise and add style.

As an up and coming business, Opulux Home wasn’t just in need of a website that introduced them to their target market, they needed a logo that solidified their brand identity and aligned with their values.

With our years of experience crafting bespoke eCommerce websites for a host of different industries, Opulux Home approached us, trusting us with curating their image and creating an unforgettable eCommerce experience for their users through the power of Shopify.

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Sector

Home Decor

Location

Mid Wales

2.0

The Results

A combination of minimalism and style has combined to create a brand identity and Shopify site that creates a luxe, high end browsing experience for every user.

With a focus on product imagery and eye-catching animated details, users are guided through curated product categories, with easy to navigate product pages with a host of additional options and integrated features that make the purchase process quick and easy.

3.0

Identity-defining branding

For Opulux Home, creating a visual identity that conveyed their products and values was essential, with their logo setting the tone for their business and creating a memorable first impression.

With modernism and simplicity in mind, we crafted a logo that incorporated natural wood grains in it’s icon, complimented by a bespoke typeface that conveys the sophistication and high end finish Opulux Home strive for with every panel fitting.

The neutral colour palette expands in to the website design, creating a strong, consistent brand that resonates with it’s intended audience.

4.0

An eye-catching, high end website design that stands out

With Opulux Home’s slick new brand identity in mind, we designed a custom made website, delicately balancing text and image to create a visual that conveys luxury and informs. Having taken influence from their new logo, we expanded on the already established wood grain element, incorporating dynamic line animations and structured sections that give the overall design breathing space.

Dedicated search pages allow users to find their ideal product with ease, with handy filters that allow the user to narrow down their search and sort results based on their individual needs.

The flexibility continues onto each product page, with users given the option to select their chosen finish as well as being presented with various payment options that suit their needs.

5.0

Powerful Shopify integration that pushes the boundaries of eCommerce

With a slick new design, our dedicated team crafted a bespoke Shopify website, featuring a variety of integrations designed to create a more intuitive user experience for Opulux Home’s customers.

Users are given greater flexibility in terms of payment methods, with options like Klarna, PayPal, GPay offered at the checkout page. Shopify’s vast selection of apps ensures users make informed purchases, so we integrated the Loox Reviews App allowing them to view genuine customer reviews and pictures, creating greater trust in the Opulux Brand.

 

 

 

 

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