With a growing portfolio of stunning properties, Fal Cottages are fast becoming a name in the UK staycation industry.
Their experienced team have over twelve years in the business and a passion for friendly customer service and providing great experiences in fantastic locations.
With this in mind, they contacted us requiring a user friendly website that promoted their services and increased bookings.Visit Website
Our team crafted a bespoke site with SuperControl integration. Organised sections make for a smooth browsing experience, so users can make informed bookings.
Our designers were given complete creative control with the concept, so we were able to craft a design that was unique to Fal Cottages.
For the website’s look, our design team took inspiration from colours of the sea, with muted blues and greys, creating a theme.
To strengthen the Fal Cottages brand throughout the design, we incorporated their logo icon strategically across different pages, peeking out from above full banner images without detracting from important information.
Sleek serif headings are balanced by sans serif paragraphs, creating a stronger text hierarchy and better legibility.
For a smooth booking experience from beginning to end, we integrated SuperControl API, this keeps property information up to date in real time, creating a better experience for users.
Given our long history of collaboration with SuperControl, we’ve also developed our own custom caching system, increasing speeds by up to ten times.
For users to make an informed booking, they need to know as much information as they can about their chosen property.
For this reason, one of the features we integrated into each property page was Map Functionality, allowing users to see the exact location of the property and other local attractions.
Fal Cottages also requested a newsletter signup option, found at the foot of each page to provide customers with important company updates, news and offers.
The option of a newsletter signup is great for growing businesses, allowing them to promote their services directly and boost engagement.
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